30.05.2012

Upward curve

Thanks to our readers for helping us hit the fighting fund target we need, says Robbie Rix.

“Towards your increased postage costs!” reads the little note on comrade OG’s resubscription form, explaining the addition of £15 to the £30 she paid for the next six months. It’s gratefully received, comrade!

This week also saw £148 in standing order donations, plus the promise of increased SO payments from a number of others. There are, however, a number of readers who are still paying the old standing order subscription rate of £10 a quarter and have not yet returned the form we sent them three weeks ago. This is to remind them that the new rate is £12 a quarter (or £4 a month if you prefer) and until they increase their SO we are having to cover those increased postage costs that OG is so aware of ourselves.

Of course, £12/£4 is the minimum you need to pay - which represents fantastic value, I think, as the total cost of the Weekly Worker’s cover price plus postage would be £18/£6. But there is nothing to stop you bumping your payment up to at least that. New subscriber DT, for example, is so impressed with the content of our paper from reading it online that he is going to pay £8 a month. Thank you, comrade!

Talking about reading us online, we do seem to be on an upward curve again following a period when our internet readership had dropped below 10,000. But this week we are up to 11,041. Mind you, 11,040 of those readers did not leave us a donation via PayPal. The one exception was comrade DT, who gave us a fiver. Every little counts, but I just wish there were rather more of such ‘little’ gifts.

Anyway, the last seven days brought in just £172, but it was enough to take us beyond our £1,500 fighting fund target for May. We end the month with £1,577. Thanks to all who contributed.